Hair Extensions In The USA

Yovanka Loria Extensions proudly supports professional stylists throughout the United States with access to premium hair extensions, professional tools and industry education.

USA stylists can purchase directly through the YL Professional Shop. Selected products are also available through Mourning Hair, giving stylists another way to access professional hair extensions within the United States.

Whether you are already familiar with YL Extensions or are discovering the brand for the first time, there are now more ways to access the products and support you need behind the chair.

YL Extensions was created by award-winning extension specialist Yovanka Loria to give stylists access to high-quality hair, considered product development and education grounded in real salon experience.

Our professional range includes Micro-Tied Weft Extensions (Genius Wefts) in a selection of colours and textures, allowing stylists to customise each installation based on their client’s natural hair, lifestyle and desired result.

Texture matching is an important part of creating a seamless extension service. YL Extensions are available in Straight, Natural Body, Deep Wave and Curly textures, helping stylists work with a broader range of natural hair patterns and styling preferences.

USA stylists can purchase directly through the YL Professional Shop.

To access professional products, stylists are required to submit a professional account application. Once your account has been reviewed and approved, you will receive confirmation and can log in to view the complete YL professional range with USD pricing.

Shopping directly through Yovanka Loria Extensions gives USA stylists access to:

Orders placed through the YL Professional Shop can be shipped directly to the United States. Available shipping options and costs are displayed during checkout based on the delivery address and order.

Yovanka Loria Extensions is also proud to collaborate with Mourning Hair, a professional extension brand founded by extension specialist Anianne Rivera.

The collaboration was formed through a shared commitment to putting stylists first and creating products shaped by genuine behind-the-chair experience. Both brands share a focus on education, quality, thoughtful product development and supporting stylists to deliver confident, natural-looking results.

Yovanka’s experience developing Micro-Tied Wefts and working extensively with a range of extension textures contributed to the foundation of the collaboration. Together, Yovanka Loria and Mourning Hair have worked to create selected professional products that combine technical performance, artistry and integrity.

The collaboration also reflects a shared belief that stylists should have access to a wider variety of textures and tones without compromising on product quality or education.

USA stylists can purchase selected collaborative products directly through Mourning Hair, including selected Genius Wefts available in Straight, Natural Body, Deep Wave and Curly textures.

To discover more about the partnership and the story behind the collaboration, visit the YL x Mourning Hair collaboration page.

Both purchasing options support professional stylists. The best store for your order will depend on the specific products, textures, tools and resources you require.

High-quality hair is only one part of creating a successful extension service. Consultation skills, colour and texture matching, installation technique, maintenance and aftercare all influence the final result.

YL Education supports stylists who want to strengthen their technical knowledge, refine their services and feel more confident working with professional hair extensions.

Yovanka Loria and Mourning Hair also share a commitment to collaborative education. Their education experiences bring together technical knowledge, artistry and business insight to support stylists both behind the chair and within their wider business.

Collaborative education opportunities are announced as they become available, while both brands continue to offer education and professional support through their own platforms.

USA stylists now have greater access to products connected to Yovanka Loria Extensions.

You can apply for a professional account and shop the complete YL range directly through Yovanka Loria Extensions, or purchase selected products through Mourning Hair.

Whichever option suits your business, professional consultation, considered product selection and continued education remain central to creating extension results that support both your clients and your reputation behind the chair.